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Traffic is a lifeblood of any website or blog and we all do what we can to get as many of visitors as we can. Today I want to expand on idea of optimizing your online business by re-evaluating it and talk about…

How To Get More Traffic To Your Blog By Getting Rid Of Bloat!

Page load speed is extremely important for your blog not only because it allows your blog to be indexed faster by search engines but also because it helps you retain visitors.

People arrive to your blog pages from multiple sources and often searching for the solutions to their problems. Needless to say that if your page takes its sweet time to load – you might loose the person whose attention span is about as long as a toddler.

Present Your Content as fast as possible – reduce bounce rate and turn visitors into readers! And here are few tips that should help you….

I have previously wrote about blog optimization strategies I use and you can read about them in my posts:

…I do now use WP-Super-Cache plugin on all my blogs, which is a change to what I describe in the first guide provided. Mainly because plugin has become a lot more compatible with others and also much improved. I recommend you do same.

Install WP-Super-Cache To Speed Page Load

As I mentioned above  plugin now performs like a champ and as you traffic continue to grow – it can become a life saver for you, especially if you are on shared hosting.

If you don’t have the plugin yet – simply go to your Blog Admin interface and navigate to Plugins ->Add New.

Do a search for Term: WP Super Cache and once you find it – click to install.

Activate and configure plugin. Default settings should work for most of the blogs but please visit the plugin settings page and double check everything.

Get Rid Of Deactivated Plugins

As we use our blogs, we continue to add new plugins looking to add functionality and gain an edge over competition. Often those plugins simply become deactivated and left on your blog as unneeded.

But did you know that WordPress takes a look an evaluates EACH plugin, active or not, when pages are loaded?

As long as plugin files are present within wp-content/plugins directory it will be evaluated by the blog core to see if its functions need to be processed. This Adds Time to Each Page Load!

It might be just a few microseconds but when you have a whole pile of plugins that are no longer used and yet present – this can drastically impact page load speed!


You see that option I highlighted above? Use it for ALL plugins that have no use on your blog! You might be amazed on how responsive your blog becomes if you have a few of them!

Evaluate Functionality Provided By Plugins – Get Rid Of Duplicates

This one is unfortunately very common problem and I have seen it time and time again. Few factors contribute to it:

  • Our desire to add extra functionality or enhance existing
  • Developers creating plugins that become multi-functional
  • Lack of knowledge…

And what I’m talking about here is when a blog has two or sometimes even more plugins doing exactly same thing! Since I never tested it and have no plans to do so – I can’t say if having All-In-One-SEO and HeadSpace 2 plugins at same has any impact on your Search Engine position or not but having two plugins performing essentially same function on your blog is definitely impacting your performance.

But it becomes even worse when I see even more plugins added to ADD to whatever the 2 above are already doing. And the problem I mention above is not limited to SEO functionality only, as I have seen it time and time again on great many blogs.

While sometimes you simply can’t overcome the problem because plugin you MUST have adds some functionality you didn’t ask for, due to developer trying to create a “swiss army knife” style plugin that does it all, you can carefully evaluate what you have.

What I’m about to describe will take a bit of time but in return you might be rewarded with leaner, faster loading blog!

  1. Login into your blog admin and navigate to Plugins section
  2. Write down each plugin you have installed and functionality it provides. You might have to visit developer site to get full details.
  3. Cross reference all the functionality you have as result from above and try to identify ANY plugins that can be removed. If more than one plugin provides same functionality – carefully research if one you are planning to keep does a job that will be sufficient for your needs.
  4. Deactivate and Delete all plugins you have identified as unneeded.
  5. Enjoy faster blog.

Steps above might not apply to you if you are not one of the people who constantly tests new functionality but still something worth doing.

Please be sure to also optimise your database as described in my guide 2 Things I Hate About WordPress And How To Turn Them Into Your Advantage.

Start 2010 with a Faster Blog!