Social Media Optimization
We generally stick to the basics of SEO- Search Engine Optimization but since Facebook ,Twitter and other daily social gatherings have risen up we need to learn about SMO as well. Without Social Media Optimization we will be left like a pressure cooker without its cap. For blogging it is very necessary to build up a good and sound reputation. And that comes with visitors, traffic and earnings.
These are the three most important meals of any blogger. If any of these are missing he will feel hungry at the end of the day. But as we know about SEO which can be done in following ways:
- On-Page SEO.
- Off-Page SEO.
In Off page SEO somewhere we add social networking profiles as well. But in this era we need to regard SMO just like SEO. Now the question is why??
Any author or writer would love getting appraises for his work or more and more people following his writings and coming back again and again to read that. If you have 60% traffic from search engine 20% direct and 10% others than you will understand what is the need of those 20 and 10% respectively.
Such Results prove that you are doing good with your SEO but you can do better with your Others or referrals. If you have a group 500 Facebook friends ,100 twitter followers and 100 on other stuff and just 10% of those visit your blog every time you they see an update about it on your Social profile wall you would end up with some 70-100 visitors directly and as mentioned SEO was already doing good.
How to manage this??
There are many plugins available that help you to directly post your updates on your social media profiles also provide some buttons at the beginning or end of the posts for people to share it on their social networking profiles.Here is a list of some of the plugins:
- Twitrup: This will automatically shorten the url of the post and post the tweet on twitter.
- Word Social: This plugin once synchronized with your Facebook,Twitter and LinkedIn will post your updates on social profiles once you have updated your blog.
- Sexy Bookmarks: One of the most known plugin for giving an option to visitors to share your posts on their social networking profiles for publicizing.
You would certainly agree with me that word of mouth is the biggest and best publicity medium. If you can spread the name of your website like viral marketing you can win many visitors. So make sure you do not forget about Social Media Optimization. It is one of the most important ingredients of money making.
Guest Post By: Ashish Sukhija is an online marketer who has been making huge money primarily through Google Adsense and loves to share his SEO knowledge on Technicalsafari and Affiliate marketing tips on Geekshub. Visit for best information on internet.Tags: SEO, social media, Social Media vs SEO