alex sysoef

Social Media Optimization

We generally stick to the basics of SEO- Search Engine Optimization but since Facebook ,Twitter and other daily social gatherings have risen up we need to learn about SMO as well. Without Social Media Optimization we will be left like a pressure cooker without its cap. For blogging it is very necessary to build up a good and sound reputation. And that comes with visitors, traffic and earnings.

These are the three most important meals of any blogger. If any of these are missing he will feel hungry at the end of the day. But as we know about SEO which can be done in following ways:

  • On-Page SEO.
  • Off-Page SEO.

In Off page SEO somewhere we add social networking profiles as well. But in this era we need to regard SMO just like SEO. Now the question is why??

Any author or writer would love getting appraises for his work or more and more people following his writings and coming back again and again to read that. If you have 60% traffic from search engine 20% direct and 10% others than you will understand what is the need of those 20 and 10% respectively.

Such Results prove that you are doing good with your SEO but you can do better with your Others or referrals. If you have a group 500 Facebook friends ,100 twitter followers and 100 on other stuff and just 10% of those visit your blog every time you they see an update about it on your Social profile wall you would end up with some 70-100 visitors directly and as mentioned SEO was already doing good.

How to manage this??

There are many plugins available that help you to directly post your updates on your social media profiles also provide some buttons at the beginning or end of the posts for people to share it on their social networking profiles.Here is a list of some of the plugins:

  • Twitrup: This will automatically shorten the url of the post and post the tweet on twitter.
  • Word Social: This plugin once synchronized with your Facebook,Twitter and LinkedIn will post your updates on social profiles once you have updated your blog.
  • Sexy Bookmarks: One of the most known plugin for giving an option to visitors to share your posts on their social networking profiles for publicizing.

You would certainly agree with me that word of mouth is the biggest and best publicity medium. If you can spread the name of your website like viral marketing you can win many visitors. So make sure you do not forget about Social Media Optimization. It is one of the most important ingredients of money making.

Guest Post By:  Ashish Sukhija is an online marketer who has been making huge money primarily through Google Adsense and loves to share his SEO knowledge on Technicalsafari and Affiliate marketing tips on Geekshub. Visit for best information on internet.

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18 Responses to “Social Media Optimization”

  1. Hard work is the key to any seo efforts, you must be willing to use all the marketing tactic from seo and social media.

    “Black Seo Guy “Signing Off”

    • Ron says:

      I do think that SMO is as much as important like SEO, building a community and network around us, get our message to go viral into these networking areas.

  2. Ana says:

    Tweet Old Post is one of my favorite Twitter plugins – tweets your old posts at set intervals.

    Doesn’t get any more hands-free that this…

    Ana

  3. James H says:

    Thank you Ashish, the three plugins you have mentioned surely looks promising. I have been using some other plugins but there is some element of manual work involved. These three look absolute hassle free.

  4. Bjorn says:

    I think SMO is important, but trafficking from social media is not as good as from SEO. I think social media traffic is a lot more in and out, without to much interaction…

    • Alex Sysoef says:

      Well, I think that one actually greatly depends on your own presence in Social Media. If you are very active there – your visitors will be more active.

  5. Anya says:

    It’s important to mention Google+ while discussing SMO.
    Public posts in Google+ serve two purposes:
    1. Public Google+ posts are indexed, and hence promote organic SEO in Google search results.
    2. Google+ already has more than 18 million users. The growth rate is amazing, therefore, it’s necessary to add Google+ to the social media group list.

  6. Tioman says:

    SMO is something that we need to consider looking at, honestly I got more traffic from the group that I created in Facebook. But, I don’t deny the power of SEO, I do think SEO is much powerful if we manage to get on the highest spot.

  7. imtiyaz says:

    Social Media Optimization (SMO) is the methodization of social media activity with the intent of attracting unique visitors to website content. SMO is one of two online methods of website optimization; the other method is search engine optimization or SEO.
    Search engine optimization, the process of improving ranking in search engine results.

  8. Kostas says:

    Great post, SEO it’s certainly very important if you want search engines traffic but as I see it smo it’s a very important adjustment and should be part of a SEO strategy, the importance of social media to seo can be seen with the new plus 1 button of Google so if someone don’t use smo he will lose a lot of opportunities

  9. Dorsey Habbs says:

    Search Engine optimization is essential when it comes to generating traffic, there are a lot of ways or methods to choose it is only depend upon to you what do you want where you feel comfortable and manageable.

  10. Loic Helias says:

    Hi, thanks for your post, excuse my english, i’m a french blogger.
    Could you please explain me how to insert CommentLuv below comment fields?
    Best Regards

  11. Loic Helias says:

    Alex, I found to insert Comment Luv on my blog, you can also delete my previous post !!!
    Best Regards

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