Social networking is a huge part of the web 2.0 craze that has swept the Internet. Without it, we wouldn’t have the friends we have now, or the business contacts that help us in our efforts to brand our name across multiple borders.
The beauty about social networking is that it is entirely free. The bad side of it is that if done correctly it can become very time consuming. I used to spend about 3 hours a day not so long ago trying to keep up with my stumbles, diggs, sphinn’s and other social networking votes. I basically tried to vote as much as I could on other people’s blogs but I soon realized that I was heading for social networking burnout if I didn’t change things fast.
It didn’t help that every day I opened my inbox there was yet another social networking site launch being advertised. I started to question myself and wondered how all the others could possibly keep up with this social pressure.
Eventually I learned that it wasn’t me. I didn’t do anything wrong, except trying to fish in too many ponds.
Do you feel like that too? Are you perhaps exhausted by trying to follow too many social networking platforms while not really keeping track of your day. This can feel like a huge waste of time and to be honest, it is.
Here is the deal. Try to find a couple of social networks that serve your industry. Whether you are into blogging, golf, real estate, news or else, there sure is some kind of network that connects like minded bloggers and helps them to vote for each other while strengthening connections.
Trying to follow too many “trends” is like trying to swim in a massive ocean without any lifeboat or land in view. Eventually you will drown.
Many of the social networking platforms serve a particular or several;l particular niches. Let’s take Digg for example. Many bloggers think that they have to be part of the Digg movement while in reality most never get dugg at all to be featured on their homepage. On Digg you will find news, gossip, tutorial style posts and the odd as a regular feature on the front page.
Unless you blog within these niches, don’t even waste your time with them. Rather look at the network you are looking at joining and see what type of posts are regularly featured on their home page. if your blog falls within that range, then you are good to go.
Not only will this result into you getting more targeted traffic for your blog, but you will also make friends in the right industries.
I suggest you limit your social networks to a maximum of three to avoid social networking burnout.