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Article Marketing For Quality Oneway Links

Article Marketing is one of the best and most affordable ways for one way link building campaign. It combines all the benefits of one way backlinks and cost you nothing more then time involved to write article and the time it will take to submit them to article directories.

In this post I’m Not going to teach you How To Do Article Marketing. There are people a lot more qualified then me to do that but rather outline some points of Article Marketing as it applies for SEO purposes we care about and point out a few places you might want to get started with.

Why Article Marketing?

Reasons are actually quite simple as Article Marketing provides us with all 3 main benefits I have outlined in part one of this series:

  • DoFollow One Way Link;
  • Backlink from a Content Page;
  • Your Keywords As Anchor Text.

As an article author you are provided with a “right” to add “About Author” at the end of each article you post. This is where you can implement your Anchor Keywords hyper linked to your Blog or Site with DoFollow attributes.

Properly written article, based on research you perhaps previously done for one of your blog posts (yes, you can re-purpose old content) can also help you generate some traffic to your blog. Just be sure that your About Author section contains a promise that will entice the reader.

One benefit I have seen overlooked by many is using Article Submission for establishing your authority on the subject. We all know that a One Way link coming from Content Semantically Related to your main topic AND with proper anchor keywords helps you to rank better in Google, get higher authority status.

TIP: Write an article using your secondary keywords, so you don’t compete with yourself and submit it to Article Directories. This way you get exactly what you wanted – one way link from content on the subject and yet not competing with your main site in SERP’s. It will become important as article directories publish your article and also when other webmaster pick it up for re-publishing.

A Very Simple and Absolutely FREE way to get incoming links!

Where To Start With Article Marketing

While there are more article directories then I care to even read about – I want to share what I have personally found worked well for me for SEO purposes. Some might disagree with information I share here but hey, it works for me and that is all I can say!

1. Ezine Articles

I know that there has been some controversy lately about the rules this Article Directory enforces and its effectiveness but in my experience – articles submitted to this directory perform well for both SEO and incoming traffic reasons and I recommend you at least investigate the option for yourself.

2. Associated Content

Another great place to submit articles. It gives you an option to get paid for your submitted article but also to submit one without pay for the SEO benefits, including your own links. Choose what works for you but since we are talking about SEO here, I can tell you that articles submitted to this directory tend to rank well in Google.

3. iSnare Articles

Offers a free submission but I personally use them as Article Distribution service and that is what I recommend you do too! And what it simply means – you can purchase distribution credits ($10 for 5 articles) and it gives you ability to include appropriate html code in About Author section for the keywords but its main benefit:

Huge Time Saver

Granted you can use manual article submission, some article distribution software but in my experience it is still time consuming. By paying $10 I get an easy way to distribute articles to hundreds content sites and other article directories. Rather cheap and simple option for incoming links!

Yeah, I’m lazy and this service allows me to enjoy it! :twisted:

4. Google Knol

New service, still in Beta but I recommend you post your Articles here as content. And reason simple – while I have no proof that it will help you in rankings – it is service by Google and most definitely it will not hurt. Who knows what priority Google will give later to the content in this section and getting started now is most beneficial for you.

5. Hub Pages

Yeah, I know everyone is telling you about them but have you done anything about it? Do you have a hub or two that has content related to your main topic and with links pointing to you? One thing though – your hub has to score 70+ on their rating in order for links to become DoFollow.

So, write better content, optimize it and you will get rewarded with Oneway DoFollow Link from content pages.

And to help you score better, here is quote I got from one of the Hub moderators:

1) We apply a “nofollow” tag to links in hubs with a score under 50.
2) We apply a “nofollow” tag to links from hubbers with a personal score under 75.

This is to screen out any blatant spam or users coming in just to drop links without contributing to the community. It’s easier than people seem to believe to maintain these two standards, simply by writing original content and sticking to the rules (no outbound links on content duplicated elsewhere, no more than 2 links to a single domain per hub.

6. Squidoo Lenses

Squidoo lenses is another great source of getting one way link. I think they follow same guidelines as Hub pages so be mindful when creating content there. Also with blog 0- you can add RSS Feed and those links are DoFollow :-)

I do have to admit that when it comes to Hubs and Squidoo Lenses I’m not doing too well and if you are looking more info on properly writing for publishing there – look for more in depth info before you start submitting. It will be well worth the time investment.

Summary

Article marketing is very effective and what perhaps most important to many people whoc are just starting – FREE way to get incoming links! And although I highly recommend you have a second look at iSnare article distribution services – it is optional. You can find a huge number of article directories to submit your artickle to absolutely free, if you got the time to invest.

Series Navigation«Blog Carnivals As Source Of One Way LinksBlog Commenting For One Way Links»

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Tags: , , , , , , ,
Technorati: backlinks, build links, incoming site links, internal links, link building, link building strategies, one way link building, one way links,

36 Responses to “Article Marketing For Quality Oneway Links”

  1. David (4 comments.) says:

    Great article directory list.I think goarticle.com is quite a good one as well.

    • TheSpotter (399 comments.) says:

      Thanks David,

      This is actually quite short list because I rely heavily on iSnare myself :-) love those guys, just submitted 2 articles today – few days and I get hundreds of links for the designated site – can’t beat it.

  2. Mike (8 comments.) says:

    Thanks for such an informative article. I haven’t used isnare myself, but will certainly have to take a look at this seeing what impressive results you’ve received.

    Mike

    Mikes last blog post..Sonic The Hedgehog Chessboard

  3. Dennis Edell (144 comments.) says:

    Excellent article! I haven’t gotten to into article marketing myself, due to my slow writing, but I will.

    From what I’ve seen though, I think your tip on “Write an article using your secondary keywords” is largely overlooked by many.

    Dennis Edells last blog post..Would You Like To Sponsor My *Best Blog Review* Contest?

  4. Pink (4 comments.) says:

    I’ve manually submitted articles to article directories, but haven’t even thought about using Hubpages or Squidoo for that. I’m going to have to add that to my to do list.

  5. Carrie (1 comments.) says:

    I’ve used and like most of those. I still need to check out Knol. I think I’ll put it on tomorrow’s to-do list.

  6. B. Stone (4 comments.) says:

    I heard someone else mention iSnare as one of their top 3 favorites to use. I’ll have to check that out. I definitely like anything that saves time. When I saw this in your email, I thought you may be talking about a new service that just started. It looks just like a spinner site, but if you follow their directions you can receive up to 60 one-way links with just one article. I’m not trying to spam you with links, but I will probably post about it this afternoon. B)>

    B. Stones last blog post..Skyrocket Your Affiliate Sales With Affiliate Power Videos

  7. Max (37 comments.) says:

    Have not used iSnare before, but it sounds like a great deal, thanks for sharing Alex! 5 articles for $10 is probably the lowest price (anywhere on the internet) to pay for incoming links.

    Maxs last blog post..Become A Blogger Premium Membership Launched

    • TheSpotter (399 comments.) says:

      Max,

      Not only do I agree – I use them all the time :-) Just keep in mind – they have a minimum of 500 words per article limit, quite annoying since most other places accept 250, but I guess this is how they control the quality to some extent, as it weeds out lazy PLR stuff.

  8. Dennis Edell (144 comments.) says:

    Max – You can find cheaper (much) through India relations, but in my opinion, you’re never real sure what they’re doing.

    Dennis Edells last blog post..UPDATED: Would You Like To Sponsor My *Best Blog Review* Contest?

  9. Blake says:

    Oh, so you have to use 100% unique content on hubpages, not articles you’ve published in other banks? That’s a bit tough — wish I’d read this more carefully before I signed up there!

    • TheSpotter (399 comments.) says:

      Blake, that is what brings you the most benefits.

      • Blake says:

        K, that’s what I do with squidoo, I just wasn’t thinking. Good list, I would have never thought to sign up with AC. I thought you had to be, I dunno, “special.” :)

        • Blake K. says:

          OK, after spending three days at hubpages, and i mean intensively, I would not recommend that anyone seriously dedicated to online marketing or with a lot of demands on their time spend it making pages there. Here are some of the reasons why:

          - low payout for the pure. The poor individuals who write there WITHOUT a product or site to promote …. aka for the love of writing, those poor souls … are seeing a few dollars come back to them after about nine months of waiting, on average. This, from the forum.

          - hostility for the marketer. Hubpages is so intent on flagging and removing sites with promotional content, they will send you a nasty note and take down your page if it includes more than two links to ANY site, even if that site is a large industry site (not yours), and even if one of those links is appearing transiently in a RSS feed attached to the hub, and even if there are literally no self-promoting links in the article.

          - more hostility for the marketer. No matter how useful your hubs, no matter how many selfless and useful resources they point to, if you write a number of hubs that contain even one link to your site, they will downgrade you.

          - Weird culture at hubpages. It is just … weird over there. There is a sort of strange anti-business fanaticism going on that reminds me a bit of DMOZ when they were being the most grandiose and arrogant toward site owners requesting a listing, while reportedly taking payoffs on the editor level. I’m just sayin’.

          I say, if you are serious about your time, forget hubpages. OTOH, I have had a very good rate of long-term converting traffic with Squidoo hubs, which just seems like a healthier place overall. If I wasn’t so lazy I would have dozens there by now. I will concentrate a lot more there in the future.

  10. Timothy W. crane (4 comments.) says:

    I have figured a way to get the most out of my keywords as I use article marketing for my backlinks. I rate all of my keywords against the cost per click on Google Adsense.

    Anything over $5 gets a nice H2 title mention and of course an article devoted to it on my website. It is always niche specific to the blog, and useful content, not just MFA content.

    My other chosen keywords used to write articles for article directories and used for deep link relevant links to my blog posts.

    This keeps ad rates on my site higher and gives me an easy formula for choosing what to write for whom.

    My content is not Written For Adsense content, but my keywords sure are split up to take advantage of Adsense keyword rates. This is not against the TOS and to get the most for your ad space, especially if relevant, is just good business.

    The reason I thought of this while reading your post, was what hub pages said about applying a no-follow penalty under certain criteria. While some may not like the fact of not automatically getting do follows and having to use truly unique content, these are the things that YOU SHOULD look for as added value to your links.

    I like the idea of GoArticles allowing me to add sub domains and affiliate links in the text body of my posts, but if I am in serious need of keyword love from Google, I will forgo the link and take myself over to EzineArticles in a minute.

    I was excited to see that you listed G Knol on here. I have been waiting for someone who was posting something other than a thesis say they use it. I was seriously contemplating it, but it felt more like searching Google Scholar than an article directory, even though it was one. I trust you judgment on this issue however. Some of remember when Wikipedia was a little known nerd portal set up like a dictionary.

    Hope I didn’t ramble on too long.

    I have Associated Content stickers on my computer monitor and haven’t been there in months. Now I feel guilty.

    Timothy W. cranes last blog post..Can Email Marketing Lists Make You Rich?

  11. Andy (12 comments.) says:

    When you distribute to hundreds of directories with the software you mention above does that mean you receive hundreds of links for each article. I am not clear on how this works. Do you get the link while the article is at the directory or only if it gets picked up by another website? Any info on this would be appreciated.
    Also, can a person create more than one hub page or lens on the same subject? It sounds like the key to internet success is a love for writing.
    Thanks for the information-it is always applicable to what I am needing.

    Andys last blog post..To sign a MLM Network Marketing Lead, Focus On Their Wants

  12. Tim (1 comments.) says:

    I just came across this site. Thanks for the heads up about marketing articles. I did write a few, yet you managed to make me feel guilty that I am not doing more. I will reconsider isnare since I was a little hesitant about joining that one and giving money away. Also knol google. All i will look into thanks again.

    Tims last blog post..TO THE UNEMPLOYED, ADRIANNA HUFFINGTON EXPLAINS WHAT TO DO: BLOGGING

  13. Schan Ezan (1 comments.) says:

    Hi,

    I’m relatively new in Internet Marketing.
    Do you think choosing an article directory is important?
    I had been submitting to Ezine Articles, Go Article and Article Base. When I trace my backlinks, I found some from both Ezine Article and Article Base.
    But I don’t see any backlinks from Go Article, although it is having a high domain PR. What do you think?

    Schan Ezans last blog post..Free Internet Passive Income Blueprint

  14. Arno Lenen (6 comments.) says:

    I’m as lazy as anyone, so I’d love to use the article submission software to blast articles out for lots of one way links.

    Alas, I blog in Dutch so… that’s not going to happen. I gues I’ll have to go the Squidoo/manual labor route…

    Arno Lenens last blog post..zakelijk lenen

  15. Raaj (1 comments.) says:

    Very useful information about article marketing. Thanks Alex. Apart from isnare, I would recommend iTrader which would also distribute your article to over 300 article directories for a small fee. But the main problem with this type of article submission is that the same article is distributed to diferent article directories – so only a few get ranked high for the desired keywords. An article spinner combined with a submitter solves this problem greatly.

  16. Nick (11 comments.) says:

    I use isnare for my article distribution too – too lazy for manual distribution. Good tip about using secondary keywords, I have made that mistake in the past using main keywords which then outrank my site in SERPS for that particular keyword.

    Nicks last blog post..Making a No Win No Fee Claim

  17. aniroy1986 (11 comments.) says:

    ezinearticles is the best. besides getting one way backlinks to ur blog if u r a premium level expert ezine author then u can earn some money by freelance writing.

  18. Richard (3 comments.) says:

    Contributing articles to relevant websites to your field is a great way to build valuable backlinks to your page. Both parties are rewarded with either backlinks or relevant content for their page.

  19. dizi izle (2 comments.) says:

    thank youuu

  20. dizi izle (2 comments.) says:

    I just came across this site. Thanks for the heads up about marketing articles. I did write a few, yet you managed to make me feel guilty that I am not doing more. I will reconsider isnare since I was a little hesitant about joining that one and giving money away. Also knol google. All i will look into thanks again.

  21. Tudor (3 comments.) says:

    When you post articles on such sites do you also post them on your own blog? If yes, how do you deal with this thing…duplicate content. I hear google detects and punishes sites that have copied content. If I wrote an article for them how would google know which one is the real and who to penalize? Isn’t usually the site with lower PR considered the infringer? or how?

    Tudors last blog post..How to find cheap and quality software development

  22. Danielle (1 comments.) says:

    It boils down to this, if you aren’t article marketing, then you are missing out on some major one way backlinks. I think you have compiled a GREAT list and some I haven’t heard of but now plan on trying out. Thanks :)

    Danielles last blog post..How to Create a Sexy Eye Catching Title

  23. AndyW (6 comments.) says:

    Is there any evidence though that these sort of article submissions ever achieves anything more than very low quality links?

    Has anybody here ever actually built a site up primarily though article submissions?

    AndyWs last blog post..Here’s Some Link Building Tips to Help You in 2009!

    • TheSpotter (399 comments.) says:

      Andy,

      I’m not sure why ANYONE would limit himself to a single strategy, be it article marketing or anything else. It is doomed to less results than a combination of all. Just my take.

  24. Darren Chow (1 comments.) says:

    Hi,

    I offer a professional article distribution service. Recently I see some changes in the social media scene. Sites like Hubpages and Google Knol are starting to flag content. Just make sure you create unique content specifically for these sites and you will be ok.

    Darren

  25. Lionel (4 comments.) says:

    Your blog on “Article Marketing for Quality One way Links” was a great post. Thank you for taking the time to share your directory list with us, as ever your work is really appreciated.

    Lionel.

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