Do you want to rank your web pages?
In this mind-blowing post, I want to show you the exact strategies I’ve been implementing lately. It’s helped my niche blogs to rank higher, generate more pay per click earnings my email list.
If you’re one of those people who believe in keywords, I’ve come to debunk the idea of stuffing keywords. In fact, you shouldn’t engage in it for any reason – but don’t take my word for it.
Here are 7 simple ways to get the best results without tricking search engine spiders. This is legal, ethical and recommended. Let’s go…
1. Understand Your Niche
The #1 reason a lot of people stuff keywords on their content is because they lack information. When your niche is strange to you, you’re bound to seek for ‘fillers’ to make up 500 words or more.
Understanding your niche is the ultimate thing you can do. If your niche is entrepreneurship, do you know why someone would read your content? What exact problem do entrepreneurs face?
Have you asked yourself why people prefer setting up a business of their own rather than pushing through the traditional 9 – 5 job? Once you’re equipped with such information about your niche, you’ll write better contents without bothering about keyword-stuffing.
2. Pick Readable Keywords
Do you know that some keywords and phrases are unreadable? I started out as an article marketer and I got into the bum marketing method. I made few bucks from this search engine exploitation technique, but I was digging a hole in my pocket.
If you researched and got key phrases that make no sense, please don’t use them. just like human beings, search engine spiders will read your content from left to write. The words you use are equally important. So, stay clear of terms that are meaningless.
What can you say about this term, “make business money home?” believe me, that’s a great keyword I got recently, but does it make sense? If you go ahead and sprinkle it on your content, you would be tagged as an SEO deceiver.
3. Build a People-Optimized Blog
What does this mean?
It says you should focus on the end user and not any search engine. No matter how many times spiders crawl and index your web pages, you can never make money from those routine exercises.
Some people are happy because search engine spiders visits and crawl their new posts several times in a week. It’s a great feeling of fulfillment but it doesn’t matter. I don’t care how much organic traffic you attract, it’s the conversion I care about. The more people-optimized your content is, the more Google will perceive your relevance and reward you.
4. Give Direction, Nothing More
When we talk about ranking a page, we’re looking for legit means to achieve it. One great way is to give search engine spiders direction on what your blog is about. If you’re an SEO copywriter, how will search machines know?
You give them direction. You pick the right keyword your blog is about, and build a strong content around it. I’m talking about creating cornerstone content that explains how to do a particular thing well.
The length of your posts matters to Google. If it’s 400 words, it shows you’re hoarding some relevant information from your readers. But when it’s detailed, ranging from 700 – 5000, it sends a signal that you’ve got “insights” upstairs.
Although, I’ve read lengthy posts that are meaningless, but most times, detailed posts are winners because they efficiently direct web machines like nothing else.
5. Optimize Your Post Images
One of the quickest and easiest ways to rank on Google top 10 for competitive term is via images. I’m sure your images are nice, clear and radiant. It’s a great way to simplify reading and engage readers. But more than that, you can dominate search engines when you properly optimize your post image.
If your niche is competitive like the weight loss and internet marketing niche, all you’ve to do is research your primary keyword. Upload your image, and add a title, an alt and description. Don’t take this lightly; ensure you fill the blank spaces in your image dialogue box.
I’ve been driving quality, free and targeted traffic from Google from images alone. Stop struggling to beat the big guys with your new blog; it’s totally impossible in popular markets. Optimize blog images and avoid stuffing keywords.
6. Add Copywriting Strategy to SEO
People want to read entertaining and helpful contents. If you’re a web writer, one of your primary roles is to engage people in an interesting manner, while dishing out your informative post quietly.
Copywriting can take your SEO efforts to the next level. If you can master the art of placing the right words and sentences in the right position, you won’t bother about keywords. Search engines spiders know a great content when they see one. How do they know; are they magicians or astrologers?
Off course not! They know because your readers stayed, clicked on your popular posts, checked out your landing page and even subscribed. The amount of time spent by someone on your blog matters. So, hold readers to ransom when they come to your blog. Give plenty of valuable information interestingly – this is copywriting at its best.
7. Follow Latent Semantic Indexing Rule
Do you know what the rule says?
Alright, I’ll tell you. In the context of article writing and marketing, latent semantic indexing (LSI) is the amount of familiar words you use on your page. For instance, if you were to write about Window 7 operating system, I’m sure you would like to mention Bill Gates, windows XP, windows Professional, Microsoft internet explorer etc.
No, you’re not bound to mention all the keywords around a particular niche; your duty is to add as much as you can to your content. This is very important because it shows you’re writing about someone you know.
If you claim to know United States so well, why should the name “Barack Obama” be strange to you? If you write article around a single keyword and repeatedly sprinkle it on the description, body and conclusion, you’re something called “keyword stoking” – It’s not recommended.
I’m glad I wrote this article from my heart. It’s going to change the way you relate with search engines and the people in your niche. Just know that keyword stuffing will never get your blog and online business ahead. Stay with proven article writing principles, as the ones highlighted above and grow your business. See you ahead!
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