How Press Release Can Be Used By Bloggers?
You may have promoted your articles through organic and inorganic means. However, you should have optimized your site for search engines, you may even have tried using forums, blog participating, guest posting, Google+, Facebook and twitter and you notice that there are no changes. Then don’t worry because there is another way in which you can use to promote your blogs. It has been proven that through all the ways in which one can promote his articles, using press release is the best way to do so. This method will increase your exposure of your blogs. However, the most disappointing thing is that it is the list used method by bloggers. However, if you are concerned about the cost, don’t be afraid because you can always get discounts from PR Web and G. Neil.
When do you decide to use press release?
As you probably know, press release many be used in many ways. However, the question is when do you go for press release? Well, you can go for press release when you are
• Are going to introduce a new product or services in the market • Are going to launch a series of articles on a specified topic • Are going to conduct a prestigious event like blog contest • Win an award in a prestigious contest • It will broadcast your articles to get more recognition
All the above points should help you to publicize your articles and attract new traffic to your site. What happens is that you can address the readers. To make this service more advantageous, your articles are picked by Google. This will give you immense fortunes as it will give you tremendous exposure on your blog.
How to submit?
When you submit your blogs to more than one site as part of press release, it is advisable that you submit different versions of contents to each site. The reason for doing this is that it will help you to protect your search engine’s rank. However, if the same content is submitted to different sites, it will be considered as a duplicate. However, Google has exceptions when it comes to such matters. It is important that you should submit your articles/blogs to prominent sites before sending them to other small articles.
The benefits of using press release
• When your readers try to read your article, they will be taken directly to your website where the original article is. This will increase traffic to your site. • You will get new readers to your site. This means that you will convert your readers from being new to regulars. When you do this, you site will become known to many people. • One is able to enhance the list building activity so that new visitors can sign up to your site. This means that you can convert the traffic generated through the press release. • One can consider using the idea of giving free but valued stuff to your new visitors. This is a way to encourage them to signup for your newsletters.
You are encouraged to try and use this option so that your website can gain more readers.
About the Author:
Mohd Aktar is a writer and a professional blogger from India. He is also a leader in writing blogging, Technology New, Gadgets, How-To Guides related topics. He is currently working for web development Taiwan, a leading web designers in Dubai that provides web design solution in Kuwait, Bahrain, Sharjah and Middle East.
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About The Blog Author
Alex Sysoef is an IT Consultant, Internet Marketer and ProBlogger who shares his passion and knowledge of WordPress, SEO, Social Media and traffic strategies on his blog WordPress Howto Spotter. Connect on Twitter or Facebook
Twitter: aidacarbone
says:
The duplicate issue is very important and the selection of what a blogger send for press release must be in a very carful way.Good to mention that.Thanks for sharing.
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I’ll be honest, Press Release is one way of promotion that I havent really used extensively yet. I would agree that in order to avoid duplication and a possible penalty, it would be advisable to alter the press released, even though this would require considerable more work than if you were to blast out the same press release everywhere.
I haven’t thought of Press Release as a potential promotional possibility! Giving away free stuff to new visitors is definitely a good idea and great technique that a lot of bloggers are using out there
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Twitter: seewhatyouneed
says:
hi Alex,
Great advice. Duplicate content is so serious issue here. Even it will take more of your time it is important to provide different versions of article to use in press release.
As a publisher this is just the sort of thing that is very annoying – if a press release is sent, it should be newsworthy, if it is about a product or service then it must paid advertising or advertorial. I know many people who have binned the many so called pr releases over the years that arrive under guise of articles from people seeking free promotion. If you are promoting a product or service it should not be at the expense of a publication. User pays!
I had trouble following your article. You seemed to switch between blogging, submitting articles to article directories and sites, and press releases.
I have used press releases before. There are many more reasons to use them than what you listed.
@Elizabeth I would consider it news value if a certain event had an effect on a market, would’nt you?
I agree that a prouct on sale is not news, but I do believe that there are news stories that can promote sales, and if the seller does the work of catching an interesting angle on a matter, I would think it is fair that he profits from it, even if he has’nt paid for advertising.