If you’re a blogger, you know that a brand name is going to grow your business and draw you closer to your end-goals.

There are several aspects of striking a good brand name, but the most important aspect is what happens outside the business.

These days, it’s better for your prospects to spell your domain name correctly, than spelling your own personal name. I’m sure a lot of people don’t know how to spell “Mark Zuckerberg,” but even a toddler can spell “facebook.”

This is why a good domain name is a requirement for branding. You can’t afford to register uncommon words, or include hyphens as such. As much as possible, make it simple to memorize and spell.

But we’re not talking about domain name registration here; our focus is on striking a great brand name that stays alive in your prospects mind.

Have you ever asked yourself this question? I mean really, with “straight on” honesty – have you ever thought about it?

And I don’t mean it as something that would diminish you or puts you down but rather something that would help you understand your own flaws and perhaps overcome them? Truth is – nobody is perfect and very few of us are a natural story-tellers but it shouldn’t stop you!

Here are my reasons, or excuses, however you want to see them…

I have always been clear when making a product reviews on my blog that I use affiliate links. In fact Affiliate Marketing is a big part of the monetization model on my blog  and in last 3 month or so, ever since I heard that FTC will go after internet endorsements I have added extra disclaimers to each post that included affiliate links.

Well, time has come – “Big Brother” has his eyes on Your Blog Income!

Yesterday FTC has resealed final guides governing endorsements, testimonials and yes, that includes promotions via Affiliate Links! This could have a very dramatic impact on your affiliate marketing business if you don’t precautions. And here is how and what…

Would you like to get paid blogging about something that you love? For some reason lately if someone talks about the subject of getting paid blogging, they automatically assume that you have to sell out and write reviews for some ad networks…

While it can be done that way – in my mind it is a bad way to do it!

Granted you can get paid upfront for every post you write but the beauty of the blogs lies in opposite direction from that model! People flock to the blogs for several reasons, one of which in my opinion is unbiased information about the topic they are interested in! People look for information from trusted sources, from real people just like them!

Your goal as a blogger is to become that trusted source and deliver on expectation!

I’m not going to start digging for truth on “WHY” but the number of people interested to make money blogging grows at a fast pace and yet – most will fail, not able to even earn enough to cover hosting expenses. While the topic of blogging to make money is extremely extensive and there are many products that will teach you how, including my own (Expert WordPress), I want to write about what should be an absolute MUST have basics in order to succeed.

So dig into learning…

A misconception exists that Google Text Ad, or as it is more known AdSense, is bad for you blog earning! I think we absolutely MUST clear this mistaken misconception especially for people who are just joining the ranks of bloggers.

Blame the economy or rising awareness of the tools available to people but blogging to make money is becoming increasingly popular and people are on constant look out for the information to help them increase the potential, maximize the opportunity and actually become that 5% of the bloggers who succeed of getting a bit of extra from their blogs.

And while I don’t implement Google AdSense on this blog – there is a good reason behind it and I want to explain in detail “the why” and “the how”!