FTC Attacks Affiliate Bloggers
I have always been clear when making a product reviews on my blog that I use affiliate links. In fact Affiliate Marketing is a big part of the monetization model on my blog and in last 3 month or so, ever since I heard that FTC will go after internet endorsements I have added extra disclaimers to each post that included affiliate links.
Well, time has come – “Big Brother” has his eyes on Your Blog Income!
Yesterday FTC has resealed final guides governing endorsements, testimonials and yes, that includes promotions via Affiliate Links! This could have a very dramatic impact on your affiliate marketing business if you don’t precautions. And here is how and what…
First and foremost I want to make a disclaimer:
I’m not a lawyer, I’m not qualified to give you legal advise and if you have ANY legal questions or concerns I highly recommend you get yourself advise from professionals!
With that being said I want to share what I use for legal protection of my own sites, such as you can see in legal documentation section of my blog.
For years I was using legal forms on my sites that you can create using some free generators. And sorry, I will not even link to those for one simple reason – I have learned that those generic form generators actually have more chances to damage you instead of protecting. They simply leave too many loopholes open for your site to become legal liability to you and your family!
I don’t know about you but I prefer to be as secure and as protected as possible.
To really get a solid legal defense you got couple options:
1. Get an Internet Lawyer to create legal documentation for your sites. And it is very important to hire a qualified professional. Internet Law is a new so be sure if you hire someone who know all the intricacies of the new media format and offer you solid protection! This is the most expensive but best form of protection you can find, expect to part with a few hundred dollars.
2. Get Website Legal Forms Generator. This is a software I use myself to create all legal forms for my own sites, such as I have shown above. And reason behind it simple. Software created by Internet lawyer Mike Young, who knows the nature of the web law and provides you with very decent protection for the price you pay!
I like the simplicity of the software and protection it provides but it also doesn’t hurt to know that you get ongoing support.
Since the FTC guides just came out – software doesn’t generate dedicated form for it but when I first heard about this regulation coming, I have contacted them and was advised that once final version of regulation released – they will include protection for it. Is is always nice to know that you and your family are protected against intrusive eye of Big Brother.
Not that I don’t like government – I simply don’t like them to meddle in my business affairs. Unfortunately they have a proven record of screwing up anything they touch.
Disclaimer: some of the links mentioned within this post or posts they lead to are my affiliate links and I get compensated for recommending those products. However I never recommend something I didn’t believe in and welcome your questions and feedback.
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