How Do Customers Find You?

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I have often heard bewildered clients ask the same question over and over again, “How can I figure out where my customers are finding information about my business?”  This is quite an important question and should be answered with clarity.

First and foremost, the answer helps you identify the channels that are attracting customers and reinforce them with the necessary marketing campaigns to further boost its potential. It also helps spot future opportunities that can bring in more customers through the door with tactical planning and expansion.


5 Reasons Why You Must Focus On Local SEO

The idea that bounds local SEO is not limited to just local service providers anymore. Being in any sort of business or industry, you can consume the benefits of local SEO too. Local SEO directly connect you to the closer audience and customers of your business while indirectly serves you to get better search engine rankings.

Local SEO


Top 12 Best and Proven SEO Strategies of 2016

increase-targeted-trafficPeople consider SEO as some illuminate theory which remains a mystery for many. However, SEO journey is a simple process if you follow and implement it wisely. People who succeed with SEO do two things: First, they identify SEO techniques that get them results. Second, they put 100% of their resources into executing and scaling those techniques. But you’re probably wondering: “How do I find SEO strategies that actually work?”. Well here are some best proven strategies which will work well.


7 Tips For Web Marketing Solutions For Small Business

article marketingMarketing strategies have become an important component in order to survive in the huge competitive market. Small and medium sized business also look for a strategy within their budget and resources which can work best for their marketing needs.

This article is designed to help the SMBs for their marketing strategies. Follow the tips to ensure that your business’s effective web marketing.


A Curtain Raiser On Rich Cards-The Recent Update On Mobile Search Result

“This article gives a detailed description of everything that webmasters need to know about the recent mobile search update-Rich cards-how it works and its perks.”

The manner in which people use technology today has changed dramatically. With the introduction of a Smartphone, now people have a computer which is fully functional and which they can carry everywhere. People use a Smartphone to talk, play games, download more apps and surf the web. More significantly for business purpose, people utilize their handset for searching the web and do it differently compared to a PC or a laptop. This is dramatically changing the mobile SEO search result and owing to this people require in changing their marketing strategy. In fact, when a person conducts a search on their mobile phone, they are not doing research but looking for action. So tailoring one’s search listings and ads appropriately is a must.


Top 5 SEO Strategies That Would Add Value to Your Business in 2016

Search Engine Optimization has significantly evolved from the days when a few keywords were enough to help you rank high on the results pages. Google and other search engines have constantly updated their algorithm to prevent black hat optimizers from exploiting the search environment. They have persistently worked towards adding value to users and offering them an unbiased search experience. This has led to shift in strategies from the optimizers who want to maximize the reach and conversion for their clients. In this brief write-up we take a look at the top five SEO strategies that you should leverage in 2016.

Mobile, Mobile & Mobile – The three mentions are mere reflection of the importance of mobile searches in overall search results. If mobile-friendliness added weightage to your SEO score in 2015, they would be ‘THE’ deciding factor for rankings in 2016. With the majority of the users switching over to the small screen for their browsing needs, search engines have also shifted their focus. Even if you ignore SEO for the time being, mobile friendliness is important to increase your conversion rate. Stats suggest that 70% of local searches result in a sale of product or service within 24 hours. Also keep in mind the number of Internet users on mobile devices far outnumber the desktop/laptop users.