People consider SEO as some illuminate theory which remains a mystery for many. However, SEO journey is a simple process if you follow and implement it wisely. People who succeed with SEO do two things: First, they identify SEO techniques that get them results. Second, they put 100% of their resources into executing and scaling those techniques. But you’re probably wondering: “How do I find SEO strategies that actually work?”. Well here are some best proven strategies which will work well.
Marketing strategies have become an important component in order to survive in the huge competitive market. Small and medium sized business also look for a strategy within their budget and resources which can work best for their marketing needs.
This article is designed to help the SMBs for their marketing strategies. Follow the tips to ensure that your business’s effective web marketing.
“This article gives a detailed description of everything that webmasters need to know about the recent mobile search update-Rich cards-how it works and its perks.”
The manner in which people use technology today has changed dramatically. With the introduction of a Smartphone, now people have a computer which is fully functional and which they can carry everywhere. People use a Smartphone to talk, play games, download more apps and surf the web. More significantly for business purpose, people utilize their handset for searching the web and do it differently compared to a PC or a laptop. This is dramatically changing the mobile SEO search result and owing to this people require in changing their marketing strategy. In fact, when a person conducts a search on their mobile phone, they are not doing research but looking for action. So tailoring one’s search listings and ads appropriately is a must.
Search Engine Optimization has significantly evolved from the days when a few keywords were enough to help you rank high on the results pages. Google and other search engines have constantly updated their algorithm to prevent black hat optimizers from exploiting the search environment. They have persistently worked towards adding value to users and offering them an unbiased search experience. This has led to shift in strategies from the optimizers who want to maximize the reach and conversion for their clients. In this brief write-up we take a look at the top five SEO strategies that you should leverage in 2016.
Mobile, Mobile & Mobile – The three mentions are mere reflection of the importance of mobile searches in overall search results. If mobile-friendliness added weightage to your SEO score in 2015, they would be ‘THE’ deciding factor for rankings in 2016. With the majority of the users switching over to the small screen for their browsing needs, search engines have also shifted their focus. Even if you ignore SEO for the time being, mobile friendliness is important to increase your conversion rate. Stats suggest that 70% of local searches result in a sale of product or service within 24 hours. Also keep in mind the number of Internet users on mobile devices far outnumber the desktop/laptop users.
We gathered some of the most creative SEOs out there and asked them to put together a list of essential hacks any business should implement in 2016. They shared some of the strategies that worked for their campaigns and explained concisely how they can be implemented so that it can be a useful effort for others as well.
- Reverse engineer competitors content
- Drive traffic through less competitive keywords
- Long tail keywords can send huge amounts of traffic when this strategy is approached in the correct way
- Piggyback on the popularity of the latest news and events in an industry or location
- Use images and video more effectively
- Collaborating with clients more to leverage digital PR opportunities
- Ego baiting is a very simple, fast and easy to execute SEO strategy
- Detect and delete hidden spammy links on your website
- Create content marketing pieces using data which is readily available
- Focus on long tail keywords that converted!
Like in school, where grades make a big difference to your status, ranking high with websites isn’t easy. However, the formula for it isn’t plain hard-work; it is ‘Smart-Work.’
“Why is my website not ranking?” The woebegone cries of hardworking website owners!
This article lists the top 13 reasons why a deserving website fails to reach the high rank it is worthy of.
Ranging from ‘Un-Optimized Keywords’ to ‘Google Guidelines’, this list contains the most common points overlooked in most websites, thereby limiting their rankings.
Read through to identify your SEO mistakes and learn how to soar your SEO rankings in 2016.