Simple Things That Can Help You To Secure WordPress Website

wordpress security WordPress website though being a secured and excellent platform is constantly threatened by the malicious acts of the hackers. Hackers and cyber criminals constantly work hard to break the security and get access in the particular word file or content. Though with the installation of plugin and updates it can be made secured, yet there are many effective points which one should focus on. Without suitable strategies and plans, it is quite difficult to maintain the security.

The reasons to secure a WordPress website are important to know so that you can take further steps. None of the platforms are secured no matter how dedicated security systems are installed. Hackers constantly target it to crack its efficient security system and get access into the particular data.

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Tips On How To Make The Best From Digital Marketing

To get the best results from your digital marketing efforts, you need to apply the rules that business leaders apply to get tremendous results. Here are tips used by marketing specialists and top app development companies.

Leverage on your mobile app

Top app development companies have created a lot of tools in mobile apps that promote digital marketing. So, you need to make use of the tools to carry out your digital marketing. Push notification is a good tool that top app development companies usually put in apps for marketing. And in reality, push notification has the ability to boost your sales. More than 50 percent of the users of your app will respond to the message of one push notification or the other.

However, you need to make the message as compelling as possible to get maximum result. Another function that aids digital marketing that top app development companies usually include in mobile apps is social media integration.

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Make Email Marketing Work For You

marketingWhen it comes to marketing, there is no sure win. You can only try your best and expect that things will work out. However, the effort you put in and the strategies you apply will go a long way in determining the success and failure of your marketing plan. This applies to every aspect of marketing whether digital or traditional. For a WordPress web development company, the keys to email marketing success are consistency and persistence. While you need to be consistent in your efforts, you also need to make sure you’re doing the right thing. Being consistent in what isn’t fruitful is a waste of time and effort. You have to figure out what works for your brand and stick to it.

Your marketing efforts should directly influence your revenue. Don’t just measure your marketing success based on brand awareness or customer acquisition. Let your measurement be based on revenue generation. Find out how effective your marketing efforts are in generating revenue for your business. The more revenue you generate, the better. You WordPress web development company needs to focus on creative ways to drive engagement and get a measurable impact on the revenue of your organization.

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What Mistakes Make Your WordPress Website Work Slower?

wordpressIt is needed for everyone to have a website with all necessary features that can make the user experience of the website much better for their users. To make the website a perfect place for your users, there is a number of things that you have to optimize. Sometimes to make the website better than before, we end up by making some mistakes while optimizing it.

In this article, I am going to discuss the things that are making your website much slower.

Don’t edit your code unless you are an expert in coding:

It is the most annoying reason for your WordPress website to work slow. Sometimes people start to make changes in the PHP file even if they are not familiar with coding. Directly making changes in this file through the appearance editor in the dashboard is not the right idea to make the changes. You may end up making the code buggy, so there is no need to do so unless you are an expert in coding.

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Four Reasons You Need To Backup Your WordPress Site Today

wordpressMany people make the mistake of thinking they don’t need a backup until it’s too late. Others know that a backup is a good idea but never get around to it because there is always something more pressing to take care of.

Anyone who has worked in the WordPress world for a while will have come across distraught site owners who have lost months or years of work because they neglected spend an hour or so each month managing and verifying automated backups for their site.

In this article, I’m not going to suggest a particular backup strategy or service that you should be using on your WordPress site. Instead, I’m going to take a look at four frightening reasons that you should start backing up your WordPress site today.

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5 Black Hat SEO Tactics that can Destroy Your Website

How can Blackhat Tactics Hurt a Website?

In this world of digital marketing, SEO is one of the greatest tools available to us. Search Engine Optimization can usually be done in two ways – the negative way (Blackhat SEO) and the positive way (White hat SEO). While both are guaranteed to get you results, Blackhat tactics can actually harm your website (and your business) in the long run.

What is Exactly a Blackhat SEO?

Every search engine has its own terms and conditions. Black Hat SEO is when you break these terms and focus on ranking your webpage and nothing else.

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