If you are digital marketer aspiring to run your own agency one day, chances are that you will start out as a freelancer to get used to the idea of having ownership over increasing conversions for a business.
The following are strategies you can use to get business as a freelance digital marketer.
Build a following for your blog and LinkedIn at the same time.
This lays the groundwork when you start approaching clients as it gives you credibility for your work. Figure out where your audience is hanging out and constantly deliver value to them.
You might be reading stories of how people are making tons of money through the internet nowadays. And perhaps you think that there is something special to those people, or it might be just a fake news.
However, it is totally true, and here is how
What is affiliate marketing you ask?
Affiliate marketing in one simple word means: commission. Basically, if you have a platform, you advertise someone’s product on your platform. For each unit of the product that is sold through you, you get a cut in the profit.
Among one of the low cost, high margin businesses you can get into is consulting. All you need is a laptop, an internet connection, a phone to make calls and your expertise.
Digital marketing done right can do wonders for consultants. Bear in mind that these tactics also apply to freelancing and other service based businesses.
There are some people who believe that email marketing has become essentially useless. The truth is, email marketing will remain useful as long as people continue to use email. Let those people stop using email as a marketing medium, and take over in their wake. Because if you’re smart about the way you approach email marketing, it’s just as valuable as any other marketing tool you have at your disposal.
Sellers in Amazon.com usually describe their items with keywords that they imagine will be typed in by users. They try to put themselves in the mind of a buyer, which is not the easiest thing. The keywords that are actually used are surprisingly different yet sensible.
Instead of shooting in the dark, it would be ideal to predict what a user would key in with accuracy. To predict that, one should start with what buyers have keyed in recently. That is what providers of keyword tools are aiming to achieve. However, it is no mean task.
In amazon, there are tens of millions of searches for a product category and millions for an ASIN. ASIN is the unique identifier assigned by Amazon for a product. The goal is to reverse ASIN reports so that the numbers of searches per keyword are visible. There are billions of combinations of keywords and ASIN that are unique.
There is a myriad of blog posts that cover a broad range of topics available online. Most of these articles are just different versions of a single content. Even with countless topics to talk about, there seems to be a lack of creativity and originality in these posts. So, let’s talk about original content, how to make it great, and why protecting it from being used over again without your consent is important.
Great content vs. original content
The possibilities of producing great content are endless. But writing great content can be challenging. The writer will have to put in time and effort to come up with a piece that is informative, appealing, and coherent. Otherwise, the writer will risk writing an article that is poor in quality. Not giving the write-up enough thought will ultimately defeat its purpose of delivering a message to an audience.